Are you feeling frustrated and dissatisfied with your business website’s performance – or lack thereof? This Blog looks at some key issues you may be facing with your website, and how a web developer can help, including:
- My website keeps having technical problems!
- Why can’t the right customers find my website?
- My business advertising is going nowhere!
What Does a Web Developer Do?
Firstly, let’s look at what’s involved in the role of a web developer? A web developer takes a design or idea, and turns it into a tangible website. They would usually specialise in programming that is:
- Front-End | appearance, layout, and user experience
- Back-End | coding and programming that are the essential foundations of a website
- Full-Stack | the entire process – both front and back processes
At Web-Sta, since we use WordPress as a website platform, the back-end side of development is mostly taken care of. Instead, our web developers are focused on the front-end, client-side programming.
Website Technical Problems | Can a Sunshine Coast Web Developer Help?
Web Developers from Sunshine Coast to Worldwide
The good news is, a skilled web developer can work on your website from anywhere, so it doesn’t matter whether they’re located on the Sunshine Coast, Brisbane, or somewhere else! However, when it comes to finding the right service provider for your business website, choosing a business in your area has some key advantages – read our Blog to learn more about the benefits of going local.
Technical Problems with My Website – What’s Going Wrong?
Are you experiencing some of the following issues with your website?
- Poor performance
- Slow loading times
- Security breaches
- Page errors + breakdowns
These are just a few of the problems you can run into when your website is old and outdated. Unfortunately, these issues can and do have a negative impact on your business, costing you time and money in the process. Want to know more about this? Read our blog on how often you should update your website to gain a better understanding of what can go wrong, and why.
What’s the Solution?
For local businesses based between Brisbane and the Sunshine Coast, Web-Sta offers quality website services, including Fully Managed WordPress Hosting (FMWH). Let your website technical problems be a thing of the past – our FMWH service takes care of everything – updates, security, performance, and more!
Can a Web Developer Improve Traffic to My Sunshine Coast Business Website?
What determines online traffic to your website? Two words – Google Ranking. In short, the Google search engine uses an algorithm called PageRank, to determine the most relevant result for any search request. Essentially – how important Google thinks your website is.
So, what helps to boost your website’s Google ranking? There are a number of things involved, however some key factors include:
- Quality content
- Inbound links
- Outbound links
- Website age + condition
- Relevance – this is crucial!
Quality content plays a major role in your website ranking, and the importance of relevant material is not to be understated! Google wants to connect searchers with results that are relevant to their queries – so what happens if your website has misleading and irrelevant content? Users are unlikely to stay on your website for long, causing Google to understand that it lacks relevance, and therefore receive a lower page rank. This means bad news for your business!
A web design and eMarketing service provider can help you to improve your Google rank, which will lead to:
- Increased traffic
- Attracting your specific target market
- And most importantly, more sales conversion opportunities!
Are you experiencing low numbers of traffic and sales conversion on your website, it could be time for an upgrade. Breathe new life into your website with our Website Revival package. Our revival package will maximise the quality and relevance of your content, to assist you further in achieving the business results you’re looking for.
Web Developer Advice | Effective Online Advertising for Sunshine Coast – Brisbane
Effective advertising can be a mysterious and frustrating beast for many business owners. What works and why? How do you get the attention of your ideal target market? How can you deliver the right message to customers again and again?
Enter the Animated Explainer Video (AEV) – a short video clip set to animation and vocal narrative, that presents your key product and / or services to viewers. AEVs are a pitch perfect sales representative that can and do work 24/7 for your business. Key benefits include:
- Increased Sales Conversions | did you know that people are more likely to buy a product if they see an accompanying explainer video?
- Easily Shareable | you can share your AEV again and again on your social media platforms
- Improved Google Ranking | this will improve the visibility and subsequent traffic to your website
Web-Sta offers a comprehensive AEV package that is easy for you – we do everything from production to publication!
Web-Sta | Quality Web Developer Services Brisbane – Sunshine Coast
Are you ready to take your website to the next level? If you’re looking to grow and improve your business, Web-Sta offers the fundamental tools to help you achieve your digital goals.
We collaborate with small to medium enterprises between Brisbane and the Sunshine Coast, offering the following products and services: